Solution Sales

Sales

At Chryselys, we understand that a successful sales strategy is crucial for pharmaceutical companies to achieve their business objectives.

Chryselys can serve as your
Sales Partner.

Our Sales Solutions are designed to empower your sales team and optimize your product launches, ensuring impactful market entry and sustained growth. With our expertise in pharma analytics & business consulting, we offer a comprehensive suite of services tailored to meet your specific sales needs.

Data Management Operations

Territory & roster management
Account master data management
Multi-channel marketing deplovment & management
Incentive
Compensation data management

Custom Analytics Engagements

Territory alignment
Customer segmentation and targeting
Incentive compensation
Call plan and target list design

Dashboards & Platforms

Field force dashboards
Home office reporting

Ongoing Analytics Support

On-going roster updates
Patient / HCP finder for alerting
Call plan design & refreshing

The brand launch sets the stage for your product’s success. Our team works closely with you to prepare and optimize every aspect of your launch strategy. We conduct in-depth market analysis, identify key market segments, and develop targeted messaging to effectively engage healthcare professionals (HCPs) and customers. By leveraging data-driven insights, we help you make informed decisions that drive brand awareness and adoption from day one.

To drive targeted marketing efforts, we perform comprehensive segmentation and targeting analysis. We segment prescribers based on their behaviors, prescribing patterns, marketing exposure, and more. By identifying high-value HCPs and understanding their preferences, we enable you to tailor your promotional activities and messaging for optimal impact. Our data-driven approach ensures that you reach the right audience with the right message at the right time.

Our customized dashboards provide valuable insights to both field representatives and the home office. Field force dashboards deliver territory-specific insights, empowering your sales team to plan their call strategies based on prescribing patterns, HCP segments, payer dynamics, and other critical factors. Meanwhile, our home office dashboard offers easy navigation and comprehensive reporting, organizing key performance indicators (KPIs) nationally and sub-nationally, so you can track and measure promotional effectiveness.

Our call planning solution empowers your sales team to prioritize their interactions with HCPs effectively. We employ sophisticated analytics to segment HCPs based on territory, deciling, and behavioral factors. This enables us to create data-driven call strategies that maximize engagement and conversion. Additionally, we integrate multi-channel marketing solutions and real-time alerting, allowing you to respond promptly to prescribe and other triggers.

Achieving optimal territory alignment is crucial for maximizing the impact of your field force. Our experts utilize advanced analytics to determine the ideal size and structure of your field team, taking into account eligible patient estimates, geographic locations, and HCP distribution. We provide precise territory mapping and zip-code level alignment of accounts and providers, ensuring efficient coverage and resource allocation.

Motivating and rewarding your field representatives is vital for driving optimal performance. We collaborate with you to identify performance goals and design incentive compensation plans that align with your sales objectives. By ensuring fair and transparent compensation structures based on territory-specific metrics, we incentivize your field team to achieve outstanding results and drive revenue growth.

Chryselys Approach

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