Commercial Analytics

See the Full Picture. Act with Precision.

Pharma commercialization today demands more than dashboards and KPIs. It requires a 360° lens rooted in therapy, anchored in real-world data, and built for brand momentum.

At Chryselys, our GenAI-powered Commercial Analytics solution blends syndicated and proprietary data with domain-intelligent logic to decode market shifts, patient journeys, prescriber behaviors, opportunities and access barriers. Whether you're launching, scaling, or optimizing, we enable confident, coordinated action across marketing, insights & analytics, access, and sales.

What We Offer

Access Normalization and Payer Analytics

Decode formulary, policies (PA, ST, QL and other restrictions) and changing payer affiliations, into real-world access metadata. then link them to actionable outcomes like denials, abandonments, time-to-fill and copay

Data-agnostic and therapy-aware Insights framework

Bring together real-world data – claims, EHR, SP/HUB, Labs, SDoH, sales, CRM, others(please confirm) and create a canonical, reusable data model with harmonized KPIs and semantic layers to meet therapy-specific nuances and local realities.

Landscape and Opportunity Analytics

Size potential. Compare attainment. Identify high-impact providers and uncover their behavioral drivers that define your local market opportunities at a granular level.

Governed, Scalable Delivery

Dashboards, briefs, and alerts customized for your specific stakeholders and platforms—enhanced by our in-house GenAI Anomaly Detection engine to automatically monitor for market shifts and performance changes.

Longitudinal Patient Intelligence and Analytics

Move from observation to prediction. Decode the patient journey to map complex treatment evolution and decision nodes. Isolate the key levers of adherence and brand loyalty, identifying specific clinical and non-clinical triggers behind switching behavior to proactively acquire and retain patients

Why It Matters

When patient, provider, and payer data live in silos, you only see part of the picture. True commercial agility requires a connected ecosystem where every data point speaks the same language. We eliminate these blind spots by harmonizing disparate sources into a single, coherent commercial truth. Chryselys addresses this with:

Agnostic integration of Sales, Claims, SP/HUB, EHR, Diagnostics/Lab, SDoH, Market Access, and Omnichannel feeds

Therapy-specific analytics models

Access-aware insights with built-in policy and utilization layers

Role-based delivery for brand, field, access, and various strategy teams

Common Challenges We Solve

Data Complexity

Unifying APLD claims, SP/HUB, EMRs, lab, CRM, and payer feeds into a reusable structure that is clean, comparable, and drillable.

Geographic Nuance

Channel restrictions, referral steering, and access hurdles vary sharply by location and social determinants. One-size-fits-all models fall short.

Market Volatility

Rapid shifts in competition and coverage demand more than monthly refreshes. They require always-on insight and model recalibration to stay ahead of the curve.

Inconsistent KPIs

Incoherent metrics across teams erode trust. Our canonical model and dashboard governance maintain alignment.

What Sets Us Apart

Cross-Functional Expertise

One partner. End-to-end visibility across Commercial, Patient, Prescriber, and Payer analytics.

Data-Agnostic. Market-Relevant.

No matter your vendor landscape or therapy area, our models adapt to your realities, not the other way around.

Standardized Access Intelligence

We embed real-world qualitative insights and nuances into every metric bringing access context directly into your brand dashboards.

GenAI Meets RWD

Leverage GenAI for rapid policy synthesis, and ML for faster segmentation, calibration, and insights, all designed to cut noise and accelerate clarity.

Let’s Redefine Commercial Clarity

Your brand deserves more than averages and assumptions. We help you connect the dots between patient needs, provider behaviors, and payer access, turning complex market signals into precise, therapy-aligned strategies that drive confident decisions and measurable impact.

We Have More To Offer

Revolutionize your business trajectory and achieve unprecedented growth with our committed partnership

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